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Privacy Policy

Last Updated and Effective as of: February 23, 2021


Welcome to the Waterside Shops. This website is owned by The Forbes Company LLC and its affiliates listed in the “Affiliated Companies” section below (collectively, “we”, “us,” “our” or “Company”). The following statements explain the policies we adhere to regarding the collection of data on our site (“Website”), as well as our information security and privacy standards. In addition, use of this Website is governed by, and subject to, the legal notices contained in the Terms and Conditions.  Please note that this privacy policy does not apply to any other website unless it appears on that website.



Our Website uses cookies and other trackers to collect certain data about you when you visit our site. “Cookies” are pieces of information that may be placed on your computer by a website for the purpose of collecting data to facilitate and enhance your communication and interaction with that website.   The website may use cookies, a type of technology that installs a small amount of information on a website user’s computer or other device to permit a website to, for example, recognize future visits using that computer or device. The website may use other similar technologies (including, without limitation, tracking pixels, as described further below, and other anonymous identifiers) to gather information about you, such as IP addresses, to customize your visit, to enable us to enhance our service, or for other purposes. To stop, restrict or disable the placement of cookies, please see the “Opt-Out” section below.

As you use the Internet, a trail of electronic information is left at each website you visit. This information, which is sometimes referred to as “clickstream data,” can be collected and stored by a website’s server. Clickstream data can tell us the type of device and browsing software you use and the address of the website from which you linked to the service. We may collect and use clickstream data to anonymously determine how much time visitors spend on websites, how visitors navigate throughout websites and how we may tailor our service to better meet consumer needs. This information will be used to improve our services.

We do not currently collect personal information about you unless you voluntarily submit that information to us. Our Website allows you to contact us. We will only have the information you provide to us by contacting us.


Besides using your information ourselves, we may send your information to other companies, affiliates and third parties to help us process your information for the purposes set out in this policy.

We use your information as described herein:

  • to provide you with our services;
  • to respond to your direct inquiries; and
  • to add you to our mailing lists and send you emails from time to time.

We may also share your information with third parties such as on-site wi-fi providers and website hosting, data analysis, e-mail delivery and other similar services.  These third parties may have access to your information necessary to perform their functions, but may not use it for other purposes except as otherwise set forth in this privacy policy or as may be described to you. We may share your information with unaffiliated third parties, such as business partners.

When you connect to the wi-fi network that we make available to our guests, please note that the information you use to connect to the network (e.g., your name and email address) will be provided to the wi-fi provider (i.e., Century Link). Century Link may use your personal information for its own purposes, including for their direct marketing purposes. You can learn more about Century Link’s privacy practices on its website. If you do not want Century Link to have your information you should not connect to our guest wi-fi network.

Unless specifically described in this privacy policy or otherwise described to you, we will not sell your information to any third party not affiliated with Company without your consent except in connection with the sale or merger of Company or the division responsible for such services.

Additionally, we may disclose your information and other information as we believe necessary or appropriate: (a) under applicable law, including laws outside your country of residence; (b) to comply with legal process; (c) to respond to requests from public and government authorities including public and government authorities outside your country of residence; (d) to enforce our terms and conditions; (e) to protect our operations or those of any of our affiliates; (f) to protect our rights, privacy, safety or property, and/or that of our affiliates, you or others; (g) to allow us to pursue available remedies or limit the damages that we may sustain; and (h) for legitimate business interests.

Please note that if you specifically consent to additional uses of your information, we may use your information in a manner consistent with that consent.


The security of your information is very important to us.   We have put in place commercially reasonable physical, electronic, and managerial procedures designed to safeguard the information we collect.   However, due to the inherent open nature of the Internet, we cannot guarantee that communications between you and Company, or information stored on the Website or our servers, will be free from unauthorized access by third parties such as hackers and your use of the Website demonstrates your assumption of this risk. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of any account you might have with us has been compromised), please immediately notify us of the problem by contacting us in accordance with the Contact section below.


We will retain your information for as long as needed to provide you with the services you requested and the Website and for a reasonable time thereafter in accordance with our standard procedures or as necessary to comply with our legal obligations, to resolve disputes, and to enforce our agreements. Even if we delete some or all of your information, we may continue to retain and use anonymous or aggregated data previously collected. Please note that we will not be liable for disclosures of your data due to errors or unauthorized acts of third parties.


Opting Out Of Messages From Us

To opt-out of any future promotional messages from us, you should send an unsubscribe request to us at We will process your request within a reasonable time after receipt.

Opting Out Of Cookies

If you want to stop or restrict the placement of cookies or flush any cookies that may already be on your computer or device, please refer to and adjust your web browser preferences. Further information on cookies is available at By deleting our cookies or disabling future cookies you may not be able to access certain areas or features of our Website or some of its functionality may be affected. Cookies and similar items are not used by us to automatically retrieve personally identifiable information from your device without your knowledge.


Our Website is intended for ages 18 and over. We do not knowingly collect Personal Information from children.  When we become aware that such information (or other information that is protected under applicable law) from a child under 13 has been collected, we will use all reasonable efforts to delete such information from our database.


The state of California has enacted the California Consumer Privacy Act of 2018 (“CCPA”), which imposes certain obligations on “businesses” (as defined under the CCPA) to provide certain rights to California residents regarding their personal information. Please note that we are not a “business” under the CCPA.

Similarly, our Website is not subject to the European Union’s (EU) General Data Protection Regulation (GDPR). Our Website is maintained in and only intended for users situated in the United States. We do not engage in transactions in the EU on our Website and we do not intentionally monitor the behavior of or target our Website to EU users.

If in the future we become a “business” for purposes of the CCPA, or our Website becomes subject to the GDPR, this Privacy Policy will be updated accordingly at that time.


Changes To Policy

We reserve the right, at our discretion, to change, modify, add, or remove portions from this Privacy Policy at any time.  However, if at any time in the future we plan to use your Personal Information in a way that materially differs from this Privacy Policy, we will post such changes here or email you. We encourage you to periodically review the Website for the latest information on our privacy practices.

Contact Us

For questions or concerns relating to privacy, we can be contacted at:


The following companies are affiliates of The Forbes Company LLC:

  • Forbes – Cohen Florida Properties LP dba The Gardens Mall
  • Forbes Family-Waterside LLC
  • Forbes Properties – Orlando LLC
  • Forbes Taubman Orlando, LLC dba Mall at Millenia
  • Forbes Waterside Associates, LLC
  • Forbes-Cohen Development Co., LLC
  • Frankel/Forbes-Cohen Associates, A MI Co-Partnership
  • Somerset Collection Charitable Foundation
  • Somerset Collection GP, Inc.
  • Somerset Collection Limited Partnership dba Somerset Collection – Mall
  • Somerset Mall Merchants Association, Inc.
  • The Garden Promotional Fund, Inc.
  • The Gardens Venture, LLC
  • The Mall at Millenia Promotional Fund, Inc.
  • Waterside at Pelican Bay, LLC
  • Waterside Shops LLC dba Waterside Shops at Pelican Bay
  • Waterside Shops Promotional Fund, Inc.
  • F-T Waterside, LLC
  • Forbes Group Waterside, LLC
  • MWC HS Retail LLC
  • Forbes Family HSR LLC
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